When you read this post, you will greatly improve the demo videos you make for your clients. You’ll learn part of the Simplifilm way of making short, compelling explanations that get your clients to take action.
There are two reasons that the work we do makes such a big impact.
- We’re very choosy with what clients we take and only take great clients–period.
- Our creative process has a couple “extra” steps that many people don’t want to take.
2 - http://simplifilm.com/video-scripts/
How To Make a Demo Video Part 2: Writing The Script
Concept, script and direction are the three “pillars” of our video process.
Your script is very important, it’s the “audio channel,” or the verbatim words that the voice actor is saying. A good script will help your video convert people into customers. A poor script will leave people confused and abandoning your video.
3 - http://simplifilm.com/directing/
How To Make a Demo Video Part 3: Direction
Concept, script and direction are the three pillars of making an exceptional demo video. When you get these right, the rest is about execution. Even on a low PowerPoint budget, attention to this will take you far.